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.This provided the motive for the pres-ident to argue for rebuilding, modifying, and strengthening the liberal inter-national order to meet the demands of the post Cold War world.Through thisadvocacy, the president offered a strategic vision that would secure Americaninterests long into the 21st century.13To this end, Clinton put forth three categories of arguments:  economic, institutional, and  regional relationships that are at the core of his liberalorder modifications.I begin by examining Clinton s primary economicclaims for adapting the liberal order to the post Cold War era.To makethese arguments, the president used the rhetorical strategies of invoking themyth of the American dream, as well as the social contract metaphor.I thenmove to exploring the presidents discourse on international institutionswhere the president advocated that these institutions primarily NATO, theIMF, World Bank, and WTO needed to reform to meet the demands of thepost Cold War world.Here, Clinton used a series of historical analogiesand natural metaphors to make the case for reforming global institutions.Finally, I examine how the president argued the United States must readjustits regional relationships, primarily with Asia, Africa, and Latin America tocreate new partnerships with these regions.To make the case for new part-nerships, Clinton made a unique contribution to foreign policy discourse byintroducing something I call confessional foreign policy to America s for-eign policy culture, along with returning to the use of historical analogiesand metaphors.These three categories of arguments constitute the means the president ar-ticulated to deal with a changing post Cold War world.When read against thebackdrop of this change, Clinton s grand strategy discourse positioned theUnited States to institute changes in policy and arrangements with allies suchas the signing of more free trade agreements and the expansion of NATO.Inaddition, his discourse set the agenda for and educated his audience as to what 08_421_05_Ch04.qxd 10/8/08 6:14 AM Page 100100 Chapter Fourhe understood the United States needed to do to continue its position as theworld s dominant power.Ultimately, these arguments laid the groundwork forthe United States to advance reforms for the new realities of an age of inter-dependence and integration.Each set of arguments was part of a larger, lay-ered network of connections where the United States could advance its owninterests, but also share the burden with other states and entities to deal withthe challenges of globalization.ECONOMIC INSTRUMENTS: EXPANDING FREE TRADE ANDPUTTING A HUMAN FACE ON THE GLOBAL ECONOMYThe first set of arguments Clinton made to maintain, modify, and strengthenthe liberal order were economic ones.The president made two primary argu-ments.First, he maintained the United States must renew its economythrough an expansion of free trade.He articulated this argument through his-torical metaphor and the myth of the American dream.Second, Clinton ar-gued the global economy must work for everyone, which meant it must havea  human face  that is it should be managed in such a way for all to havethe opportunity to tap into and reap that economy s benefits.Expanding Free TradeWhen Clinton arrived in office, he viewed his primary duty as renewing theAmerican economy.14 To that end, the president pursued a strategy of aggres-sive economic growth, especially during his first term, through an expansionof lowering trade and investment barriers, often from vigorous oppositionwithin his own party.Yet Clinton was quite successful with this strategy [ Pobierz całość w formacie PDF ]

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